ProBiot
Case Study, Packaging | 2023
There are a lot of hard kombucha brands on the market, but very few of them use organic ingredients, natural sugars, and an authentic fermentation process. ProBiot stands out by making a naturally sweetened, raw and organic hard kombucha product; allowing you to catch a buzz with a little less guilt in mind.
Competitor Analysis
Whether it’s hard kombucha, yogurt, or the tea on the shelves at Sprouts all of them showcase the key ingredients of their product in a gird-like, colorful vibrant accompanied by bold, friendly type.
I decided to maximize the use of the vibrant brush styled icons to pop out; having the variety of ingredients wrap fully around the can in a chaotic yet fluid manner to stand out amongst competition.